Michael Mizrachi unveils App for making “Last Longer” Poker Bets

michael-mizrachi-blast-longerEverybody’s favorite gun-toting WSOP champ Michael Mizrachi has identified a niche within a niche in the poker world. And he’s looking to take advantage of it with Blast Longer, a mobile app that lets poker players make “last-longer” bets with each other.

So how does Blast Longer work? players open an account at Blast Longer, then challenge others to last-longer bets in either online or live tournaments. As you may or may not know, these prop bets determine the winner based on who lasts the longest in a tourney. If you’re looking for more beyond my vague description, here’s what Mizrachi has to say:

“Blast Longer offers players the ability to place last-longer side bets (blasts) with their friends or the larger Blast Longer community. The player in each blast who lasts longest in the tournament wins the pot. Each tournament will have multiple pots at different bet levels: 10 percent, 25 percent, and 50 percent of the buy-in for online tournaments, and one percent, three percent, five percent, and 10 percent of the buy-in for live tournaments.”

Currently, this service can be used on the major poker networks such as PokerStars, FullTilt, iPoker, partypoker, and Winamax. And the live capabilities will be launched come 2015 WSOP time.

If you’re not sold on the idea, then consider that Mizrachi calls Blast Longer “insurance for poker players” since it gives them another way to earn money – even if they don’t cash in the actual tournament. “The object of these bets is to last longer than your opponents without even cashing or winning a tournament, which can be profitable for the day,” he explained.

While prop bets are very common in the live poker circuit, online players don’t have as many opportunities to join in prop wagers. But Mizrachi’s Blast Longer app will definitely give average Joes an opportunity to cash in on the prop betting fun…or lose their ass, whichever one.

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