BlitzPoker, which features Dan Bilzerian as its front man, has announced plans to acquire an Indian poker site. It will absorb India’s FTR Poker and officially enter one of the world’s largest online poker markets.
Parent company i3 Interactive made an announcement in early August about plans to take over an Indian internet poker room. However, they didn’t give any specific details at the time.
Now, it’s confirmed that FTR Poker is the indented target. The deal isn’t finalized yet, but FTR’s website has already switched over to the BlitzPoker brand.
BlitzPoker India Will Become Part of Spartan Network
The Spartan Poker Network (run by Quadrific Media Pvt.) purchased FTR Poker in 2018. The deal helped Spartan become India’s fourth-biggest poker entity.
Now, i3 Interactive is looking to take over the entire operation and make a big splash in India. An i3 press release reads:
“Following the Proposed Acquisition, BlitzPoker will run on one of the largest networks in India, a network with over a million registrations and over 75,000 active users.”
According to PokerScout, the Spartan Network draws an average of 265 cash-game players every hour. This mark puts Spartan and BlitzPoker India in a decent position to compete with other poker operators in the country.
What Will Dan Bilzerian Do for BlitzPoker India?
Dan Bilzerian is a stakeholder in BlitzPoker and has helped the brand quickly gain market share. The Instagram celebrity and high-stakes player is easily one of the most-famous personalities in the poker world.
Given that Bilzerian is American, it might seem like his fame wouldn’t translate as well to India. But of his 30 million Instagram followers, 7 million come from India.
BlitzPoker is hoping to become India’s top online poker site within the next couple of years. Having Bilzerian as the face of the company could very well help i3 Interactive accomplish this goal.