PokerStars is hoping to enter the US online poker world again after striking a deal with Resorts Casino Hotel. The two companies have submitted an application to New Jersey so that they can run an online poker site in this newly legalized market.
“This is another blue chip partner for Resorts to complete a wonderful series of brands – Mohegan Sun, Margaritaville and now PokerStars,” said Resorts’ CEO Morris Bailey. Just last month, Resorts Casino Hotel welcomed the Margaritaville franchise, so the PokerStars deal is just another huge milestone for them.
This has definitely got to be sweet for Stars as well because they’ve got a very realistic chance of entering the US online gaming market. “Resorts is a fantastic partner for us and we are looking forward to launch PokerStars in the U.S. in association with the other quality brands Resorts has brought to Atlantic City,” said Mark Scheinberg, PokerStars’ CEO. “We are very happy to invest in New Jersey and we are excited about building a successful relationship with Resorts.”
Several month ago, The Rational Group, which owns PokerStars, thought they already had a deal worked out the Atlantic Club Casino in regard to entering New Jersey. However, this fell through when Stars couldn’t obtain a New Jersey gaming license on their own.
The Atlantic Club then backed out of the deal, despite The Rational Group dumping $11 million into the struggling casino. Rational then filed a lawsuit against the Atlantic Club to block them from selling to another company. This lawsuit was then rejected on grounds that the contract stipulated Atlantic Club could walk away from the deal if Stars failed to get licensed.
PokerStars may not be getting their own casino from which they can launch an online poker site. However, they’ll at least have a good chance to enter the US again thanks to Resorts Casino.